Thursday, January 8, 2009

Lost Some Free Advertising

I lost some free advertising over the weekend. I used to have license plates frames that said "I Buy Houses" and listed my phone number. On January 1, a new law here in Arizona went into effect that says you cannot cover up the word "Arizona" on license plates. The word is printed between the two upper mounting holes on the license plate, so almost all license plate frames that have writing on the upper portion cover the state name. To comply with the new law, I took the frames off. In actuality, it wasn't that big of a loss. I think in the 4 years I had them on, they generated only 2 phone calls. Both calls were from real estate agents and neither one resulted in a deal.

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